Media is changing and the moves streaming services are making to leverage this paradigm shift are broad, inventive and subversive. The marketing and release of Cloverfield Paradox is Netflix acting like ‘the Raptors testing the fences’ and the hubris of established entertainment execs might lead to their lose of focus, unless they figure out how to get ahead of the shifting paradigm and save their business.
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TJP was established to bring Jim and my wit and witticism to the media marketing space. After a decade of bouncing startup ideas off each other and shooting them down, mostly due to startup cost, Jim joked about starting a #podcast about movie #trailers. The pitch was simple and tongue in cheek.
I took Jim’s joke to heart and while we crawled across #Lompoc (#SipLompoc 2017) #TrailerJunkiesPodcast was born. This was #BlackFriday and by the first week of December we bought mics and were recording our first podcast. I highly recommend this to everyone. Find something you are passionate about and grab a friend and a microphone (or record it into your phone’s voice recorder.) #sidehustleSTRONG
Trailer Junkies Podcast (TJP) is where Jim and Ted discuss movie and TV trailers, and the consumer-facing part of media marketing. They use Ted’s industry knowledge, Jim’s common sense, and their wit to break down movie marketing using trailers as their vehicle.
Jimmy consults with Sandy on his “show beers”
Ted enjoys talking with mark & his beer selection
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